Communication and marketing are best done when viewed through the lens of storytelling. I’ve spent a good portion (25+ years) using various tools of communication and learning about companies, organizations and individuals. By taking a unique approach, we’ll work together to create compelling stories that tug on heartstrings, inspire hope, make people laugh and engage with your mission. The communication process ought to feel like a comfy conversation over coffee or tea with one of your favorite people – there’s a give and take rhythm that takes shape when it’s done right.
I also have a passion for broadening the conversation around education. We love providing a tool for amplifying the voices of those doing the heavy lifting in terms of leveling the playing field and providing a great education for all students. When I started my own educational nonprofit, we served high school students realize their full potential through project-based learning and heavy support from mentors in our community. This led me to seek out other organizations doing what we were doing. It’s not that they aren’t out there…it’s just that they weren’t telling their stories in a way that garnered much attention.
There’s a tension between the art of telling a stories that illustrate meaning and the exploitation of a population that is already so misunderstood. Together, we can navigate this line. This can sometimes be done with a simple photograph. Often, it takes more. Together, we can work through storytelling techniques that empower organizations to find their voice and ensure they are being heard, appreciated and supported.